Our founder, Emily Mendez, partnered with TherapyTribe, a well-established national mental health education platform and therapy directory, to write in-depth, authority-building content on a wide range of mental health topics, from perinatal depression to bipolar disorder treatment.

Thought Leadership Content for Mental Health Brands

About This Project 

The Challenge

TherapyTribe wanted to expand its library of expert-driven mental health content while strengthening its visibility as a trusted national resource for mental health education.

The Approach

Strengthen brand authority and trust with both readers and therapists. Increase organic visibility through search-optimized articles.

  • Provide information on mental health topics that people often search for. 

  • Produce content that is clinically accurate and trauma-informed. 

  • Reflect the values and professionalism of the brand.

The Results

  • High-visibility mental health content on a national platform

  • Long-form assets (articles) that could live on their site for years. 

  • Clinically respectful, search-optimized articles

  • Strengthened brand trust and authority

This work continues to support thousands of people searching for answers about things like depression, bipolar disorder, and eating disorders. 

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Dr. Lori Husband: Thought Leadership | Brand Visibility